Instagram offers a powerful reach with over 928 million users, making Instagram Ads a very effective tool for any brand to get their offering out.
One of the great features about instagram ads is that they look just like regular posts, so engaging content will likely yield great results.
Similar to Facebook, Instagram offers many types of ads including Stories ads, Photo ads, Video ads, Carousel ads, Collection ads, Explore ads, IGTV ads, and Instagram Shopping ads.
Each of the different versions of advertisements work in different ways and should be chosen based on your specific business goal. Once you have identified your goal, you can select your specific Call-to-action and direct users to your product or service.
If you are ready to begin your Instagram Advertising experience, we are here to help.